BRAND STORY

In a quiet suburb of Canada, VICC was born out of a deep passion for sports and a drive to create something new for the growing world of Pickleball. Recognizing a gap in the market for high-performance, thoughtfully designed equipment, a group of young engineers came together to build more than just a product they built a purpose. With a focus on both durability and player experience, VICC began crafting paddles, balls, and nets that reflect the needs of modern Pickleball athletes.

Every piece is a result of innovation, testing, and a genuine love for the game. More than just a factory, VICC stands as a symbol of how sports, craftsmanship, and community spirit can come together to elevate Pickleball in Canada and beyond.